William Levins has been a marketing professional since the early 1990s, collaborating with esteemed clients such as Campbell’s Soup, Inrange Technologies, Fleer/Skybox, Charming Shoppes, Aga Ranges, PWC, Towers Watson, and Zany Brainy. Throughout his career, he has successfully guided various businesses, both small and large, toward growth and success.
In 2004, Bill began his association with Reviva Labs as an outside professional, working closely with founders Stephen Strassler and later Judith Strassler. Initially a sub-contractor, he transitioned to an employee role in late 2017. By January 2018, he officially joined Reviva Labs as VP of Marketing, where he played a pivotal role in rebranding the company.
Promoted to President in June 2018, Bill oversaw daily operations, sales, and marketing, all while helping to revitalize the legacy brand. Bill played a pivotal role in stabilizing and leading Reviva Labs through challenging times, including the deaths of its founders and navigating the complexities of the COVID-19 pandemic. His creative ideas and deep understanding of the skincare industry were instrumental in the company’s ongoing survival and continued success.
In June 2024, Bill helped facilitate the acquisition of Reviva Labs by Sendayco LLC, and he was appointed VP of Marketing for Sendayco, where he’ll continue to manage Reviva Labs alongside other Sendayco brands, including Pure Body Naturals, DIY Beauty, and Emily’s Naturals. In his new role, Bill will leverage his extensive experience and industry knowledge to benefit Sendayco’s entire portfolio.
Bill is a loving husband, proud father, and happy pet owner of two dogs and a growing cat army.