Our Story

Throughout its history Reviva Labs has been a unique skin care brand. From its inception, Stephen Strassler and Judith Strassler – our founders – were resolute that Reviva would do natural skin care better. Under their guidance Reviva established itself within the emerging skin-salon market, creating skin care professionals desired, and almost single-handedly ushered skin care into the health food industry.

Stephen Strassler applying Reviva skin care to a model

Reviva’s skin care spans generations

Reviva Labs has become a multi-generational natural skin care line in many ways. Stephen Strassler passed away in late 2016 leaving the company in the capable hands of his wife Judy – who has trusted its stewardship to a talented team – Reviva’s newest generation of leadership. Sadly, Reviva lost Judith Strassler in early 2020 and so Reviva is held in a family trust.

But within our walls, visitors quickly discover our ”family” also includes other families who have worked here for so long that generations spanning mothers and daughters, aunts, nieces, nephews, and cousins now work side by side. But what we’re most amazed by and proud of is the acknowledgement we hear from our customers that Reviva now extends within their families too. Mothers have been sharing their “secret for beautiful skin” with their daughters, and now with their granddaughters as well.

It’s almost overwhelming for “us” to recognize Reviva Labs has become a natural brand trusted and shared from one generation to the next.

It’s almost overwhelming for “us” to recognize Reviva Labs has become a natural brand trusted and shared from one generation to the next. But Stephen’s dream found him planting the seed – four and half decades ago – that has since blossomed into a brand loved and trusted across generations and around the world.

We’re continuing to develop great natural skin care

Reviva Labs has been creating superior natural skin care for nearly half a century – and we’re just getting started. As we enter our 46th year, we’ve renewed our commitment to being a leader in the natural skin care industry, and we’ll continue to keep Stephen’s vision growing by creating unsurpassed natural skin care he’d be proud of – and that our customers love. And for the next decades Reviva Labs will work to be The Natural Skin Care Authority® for generations to come.

Reviva Labs has been creating superior natural skin care for nearly half a century – and we’re just getting started.

Get to know us

Get to know the new Reviva Labs – the natural skin care authority. Call your sales rep, visit our website, or reach out to us on social media. Or if all else fails, contact Reviva for more information: call 800.257.7774 or visit revivalabs.com.